bet365 Reviewed by Our UK Sports Betting Expert

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I decided to see first-hand what one of the heavyweights in sports betting has to offer. For what I know, the content clientele of the bookie unanimously vouches for its level of professionalism and top-notch user experience. Even in my book of numerous encounters with high profile operators, bet365 have a top spot reserved. Why do I think the sportsbook has a knack for the job? I’ll list all the benefits you can leverage when wagering with the company.

Here, I’ll cover the different markets, sports, In-play and live streaming, how to measure out and place a bet. But of course, we’ll look into bet365’s online betting license and quality of customer support. After my close inspection on all of the above, I’ll draw a final conclusion.

Bet365
PC SmartPhone Tablet Award
  • Excellent sign-up bonus.
  • Brilliantly built page for In-Play
  • Thrilling live streaming**.
  • The mobile app has everything in it.
  • Extensive range of sports.
  • License by the UK Gambling Commission
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Rating
  • Payout Speed 5/6
  • Mobile Platform 6/6
  • Security 5/6
  • Bonuses 6/6
  • Trustworthiness 5/6
  • Markets 6/6
  • Overall Score: 6/6
Get £30 in Free Bets *
Sports betting offers at the bet365 Horse Racing | Football | Motor Sports | American Football | Other

*New Customers only. Registration required. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. #AD

**Geo-restrictions apply, funded account or bet placed in last 24 hours is required for access.

Using the bet365’s Web Page and Making a Registration

Loading the firm’s website is as easy as typing in their long-reserved domain name in the URL field of any up-to-date web browser. Besides, I tried a quick query on a search engine and sure enough, bet365’s website popped up right at the top of the results page. Once I scanned the landing page, I went ahead with registration. I selected “Join Now” in the upper right-hand corner and almost immediately a new window came up on the screen. The long and short of it all is, I filled in some personal information, along with contact details, my desired username, and password. 

Finishing up the procedure, I also declared the particulars of my ID card. From what I gathered, this is done for verification’s sake later on. At no point during my registration did I experience any difficulties, but in the unlikely event of running into a problem, you shouldn’t think twice about contacting the customer support team. They will update you on the latest safety policy and terms of use.

Is There a Welcome Bonus?

There’s nothing like the thrill of digging out a value bet and placing a well-measured bet. To be perfectly honest, though, I’m keener on playing with the house’s money rather than pecking out on my bankroll. Much to my surprise, bet365’s signup bonus* was more than I had expected. Once spoiled by the generous bonus, I quickly learned to give a swerve to the operators with scanty offerings on the table. 

To my understanding, space is rife with bookies that will let you get by on mediocre starters. Without being too pretentious, the bonus I claimed came with a high level of customer care. The credit afforded to me was enough to place quite a few bets and corroborate the initial excellent impression of the site I was left with.

18+ terms and conditions apply

Bet365
£30 in Free BetsClaim Bonus Cash out TimeInstant

*New Customers only. Registration required. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. #AD

Banking Options for Deposits and Withdrawals

I noticed that naturally my withdrawals would be sent to the payment account I used to deposit with in the first place. Other than that, deposits and debit cards, prepaid vouchers or eWallets are quickly and securely processed from what I gathered. Funds deposited with those methods are almost instantaneously credited to your account, while other means of payment might take longer.

Bet365 Banking Options
Sports Min. Deposit Withdraw
Horse Racing | Football | Motor Sports | American Football | Other £10 Instant
Payment Methods Mastercard Visa PayPal

License Information

If you’re pondering whether to take the plunge with bet365 maybe some additional information regarding license and regulation will point you to the right decision. The company has been issued a license for online gambling by the UK Gambling Commission. That means bet365 chose, of its own volition, to comply with a set of rules favoring punters. If we look below the surface, the Gambling Commission promotes overtness and above all fair treatment of all bettors. 
To plump up the safety pillow even more, it makes sure that no minors take part in any games of the hazardous type, or sports betting. The Commission also instructs each certified operator how to spot and help those customers whose behavior betrays an inner struggle with gambling.

Placing and Editing My First Bet

Prior to laying my wager, I needed to decide what the market would be and the nature of my bet. I was contemplating a tennis bet for quite a while, so I headed over to the corresponding market. Once I was content with my selections, I had to allocate a part of my bankroll to the bet to stake it and finally confirm the whole thing via a big yellow button. That’s not all though. While having unsettled In-Play matches, I wasn’t constrained to merely watching. 

With Edit Bet, I tapped into a whole other plane of winning prospects, that is customizing my bet with a view of extracting the most of it. What Edit Bet does is, it authorizes me to swap, or remove selections and adjust the stake on unsettled bets whether they are pre-match or In-Play. Additionally, should I decide to remodel a treble into three doubles, I can do that by virtue of the same feature. 

bet365 In-Play and Live Streaming*

If you’re someone like me, you’d prefer to stake a bet only when your decision can be backed by sufficient evidence of its viability. So, what I like to do these days is to tap into the extensive In-Play section of the bet365’s website. You may know that betting sites UK get in the firing line for the lack of live betting availability. On the other side of the spectrum, I think that what elevates the already stately service of the sportsbook in question is its page for In-Play. 

Diffident as I am, the option to wager as the action is taking place made me open-up and get more from the betting experience. I was able to outlay bets concerning the more statistical side of a game, like yellow cards, corners, points scored in total, and also speculate about the details of pivotal importance such as goals/points, first/second half winner, etc.

Yet another portion of astonishment was delivered to me on the heels of a thrilling live streaming I had the pleasure to be engrossed in. My own experience with this feature led me to believe that most major sporting events are streamed onsite in high definition. I’m talking about World Championships, Grand Slams, Masters and other grand finals. It turns out that both my mobile device and personal computer are compatible with the way live streams are broadcast on bet365’s site, as I was able to watch live sports on the go and at home. 

*Keep in mind geo-restrictions apply, funded account or bet placed in last 24 hours is required for access. 

bet365 Mobile App – How About Betting while out and about?

Mobile Features
  • Intuitive design
  • Ease of access
  • Live bets
  • Upcoming events info

Obviously, sports betting has come a long way since its dawn in the early years of this century. I have to say this sportsbook hasn’t skipped a beat. The mobile app I dabbled with has everything in it. It’s not lurid but stands out a mile with ease of use and superior performance. I could easily deposit and withdraw via my mobile, watch live sports action*, use Cash Out, check live scores, access statistics, and most of all, wager trouble-free. The app transfers everything I like in bet365’s betting platform to my mobile devices and makes it that much more fun to use.

*Geo-restrictions apply, funded account or bet placed in last 24 hours is required for access. 

In the midst of all the wonderful options for a bountiful betting session, I feel that two functionalities catch the eye of a practised punter. I had my fair share of sports stats and results, there’s no denying how useful it was to leverage the huge statistical data onsite, primarily football-oriented. When it comes to Live Scores though, it was enough to keep me in the picture regarding many sports I love to bet on. Even so, to my mind, Cash Out and Bet Builder deserve to be brought into the focus of punters. I’ll try and dissect the two from my own personal experience.

If you are more interested in the mobile app, make sure to read the full review of bet365’s mobile version.

Cash Out

Cash Out is a must have feature for every bookie that wants to be taken seriously.

I fain believe Cash Out gives back to the prudent punters who, for one reason or another, find their predictions to be at variance with the impending outcome. The feature alleviates the onerous task to predict the turnabouts that, in the end, determine the final score of a match. No one can call the turn of events with exactness but with Cash Out, you can bootstrap yourself out of a sticky situation. By this, I mean that even unsettled bets now pay off. It wasn’t a strain to extract value from a moneyline before the final whistle. 

The option to determine what part of my stake will serve as a multiplier for my winnings and how much to leave for my initial bet was also present. Prioritizing one or the other, you can either cash out the accrued profits thus far, committing your entire stake, or allocate just part of it. But it gets even better. I managed to lock in a profit by setting margins for Auto Cash Out. Thus, you can exercise control over your active wagers even when logged out. The handiness of this multifunctional tool is attested by the quickly gained popularity among the shrewd punters.

Bet Builder

I fathomed there had to be a smarter way of wagering, other than always relying on a finite number of given selections. In my opinion, Bet Builder comes across as being the right hand of every football bettor, as it plays a major role when building your betting strategy. Personally, I used it to a great extent to form combo bets, choosing from the popular markets. If you ask me, this is an extremely powerful tool, that is good for creating opportunities where they practically don’t exist.

In order to make good use of it, you’ll have to choose up to six of the otherwise copious betting lines. Normally they include but are not limited to Match Result, Both Teams to Score, Number of Goals Score, Players to Score, Corners, Cards. These options’ availability may vary depending on the fixture itself.

bet365 UK Markets and Betting Options

The first thing that impressed me was the extensive range of sports markets. I could see from a mile away that a wide spectrum of interests is served. I hurriedly flicked through all the options and sank bets on football, horse racing and everything else that tickled my fancy. The freedom of choice given to me is what I like about a bookie, and I believe the reader will accede to my opinion when I say it translates into more winning bets. A hankering for American Football action was inevitable, looking at the juicy odds on display

American Football is great for betting as the sport is fast and dynamic.

There’s a great deal of other American sports in the mix as well that I got to explore consequently. I was pleasantly surprised by the assiduously compiled list of sports markets. What’s more, there is an assortment of widely divergent betting lines for each meet. Being able to pick a line from a motley selection gave me the advantage to consider possible outcomes that wouldn’t otherwise have occurred to me. Nevertheless, I landed a few standard outrights and money lines without much of a hassle.

Customer Support

To me, the customer support agents seem to convey a most affable mood at all times. They exude confidence and professionalism on many levels. Out of the various ways of getting in touch with customer support, Live Chat cut it just fine for me. But then, a simple phone call can do miracles when trying to state your case. I know the line is open 24/7 and a highly qualified agent is standing by to address my problem. I was reassured that reaching out for help is always good thinking because bet365’s support team helped me get around pesky little issues again and again. 

The Verdict

bet365’s service deserves to take all the marbles. I would reload my bankroll if I had to, because I feel that, my money is in the right place. Whenever I fancied a withdrawal, the payout was processed timely and transparently. It seems to me, that my questions were answered just as fast by the customer support team. I fell in love with the mobile application and installed its native version for Android. I can describe what I’ve seen from bet365’s betting website as top-of-the-line service and I’m definitely coming back for more of it.

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